This time last year I had been blogging for just a few months and all these blogging terms and internet words were totally confusing me and making me think like WTF am I going to do, I can’t understand any of it. No one helped me, nobody really knew what I was even talking about when I asked. So I turned to Google. The thing is, when you type certain things into Google it normally comes back with either you are going to lose a limb or something that is so complex it may as well be written in hieroglyphics.
So I thought I would compile a list of all those terms that seem mega scary when starting a blog, what they mean as a whole and what they mean for you as a blogger and how it can help you too. Well… that’s the aim. I’ll try to put it simply for you to help you all understand a little more.
So a DA Score is a Domain Authority score. This is a score that is based around how well your blog ranks on search engines, such as Google and Bing, on a scale of 1-100.
Now don’t home in on this too much I doubt very much if anyone is 100. However, the higher your score is, the more likely you will appear on the first page if someone searched for key words that appear on your blog. There are many ways to make your score increase but you can google that and that is pretty easy to deal with if you persevere.
It’s really not that scary this one. SEO is literally Search Engine Optimisation. So basically you can better your SEO which will increase your chances of making your blog actually appear in search engines. So I found a really good website that helps with my SEO. That is SEO Centro. Simply place your website link (inc http://) into the bar and click submit and then you can see everything good and bad about the site. This checks if links are working, if images are too big etc which will all help have a better SEO score too and appear on search engines.
ALT Attribute/ ALT Tag:
So your Alt tags or Alt attribute you will find when you add images onto sites like WordPress or Blogger etc. This is essential to use for your images to appear on search engine images. (e.g. Google Images). It allows Google to pick up on the words and link them to searches that people search for. Make sure you put something relevant. For example this months Glossybox picture may have ‘ May 2017 Glossybox UK’ as an Alt attribute.
Media/ Rates Card:
Your media or rates card is a document that you can send people who wish to collaborate with you and see what you wish to charge. This needs to include a picture of you and a bit about you along with your charges with a small description against the charges. It also should include some of your recent stats (following/ subscribers etc).
So picking keywords is the process which you choose topics that are most relevant to your target audience or buyer. Basically every time you go to Google and type in something like ‘How do I start a blog?’ or ‘Gold dress’ Those are keywords. Or, they are a “key phrase search” to be specific. So if you want your posts to be searchable on google you need to tailor them in a way that would be search. Such as if you did a blog post all about eyebrows but never mentioned the word brow, if someone googled all about eyebrows you probably wouldn’t pop up. Get it?
So there are some words to get you going. I know they are confusing but believe me, a year down the line they will seem like a piece of cake.
Still unsure? Just drop me a message and I will be more than happy to try to help.